Strength In Us
A growing coaching app needs to look like one brand everywhere, app, web and social, while never missing a week of content. We built the site to mirror the app, then took weekly graphics off their plate entirely so growth never stalls for want of content.
Client
- Name
- Strength In Us
- Industry
- Coaching App
- Location
- USA
- Website
- Visit live site →
The challenge.
Brand had to translate from app UI into web and social without losing identity. Three different surfaces, one consistent feel.
High content velocity. Weekly social output is non-negotiable for app growth, and quality couldn't slip with the cadence.
Multi-audience: prospective users, existing app subscribers, and community. Each needed a different message.
Our approach.
Designed and built a bespoke WordPress site that mirrors the app's visual system. Teal + cream + bold typography across the whole brand.
Set up an ongoing weekly graphics retainer. New carousels, story templates, and feed assets shipped every week, all on-brand and ready to publish.
Built the system to scale: as the app grows, the visual library grows with it.
The work.
Scroll inside the window to explore, or open the live site.
Scroll inside the phone to explore the mobile layout.
Weekly graphics.
A weekly social pack designed to keep the brand sharp across launches, education, and athlete features.
What we built.
- Bespoke WordPress website build
- Unified brand system across web + app + social
- Ongoing weekly graphics retainer
- Carousel + story + feed templates
- Multi-audience landing structure
- Editorial blog layout
To begin Alex is nothing short of a legend - he may not advertise it but he drops everything to fix, create and build my last minute ideas that come to mind! His content is professional but his own - it never looks like anyone else's which is what makes me feel like my content is above and at the top due to it being so unique. Couldn't recommend Alex enough for all he's done for StrengthinUs and his works of art!
Strength In Us
Coaching
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