Wright Coaching

Full brand set-up for Wright Coaching. Identity, applications, and a launch-ready system that gives the business a confident visual foundation.

Branding2025
Full Brand Set UpLogoIdentity
Wright Coaching logo

Client

Name
Wright Coaching
Industry
Coaching
Location
UK

The challenge.

  1. Crowded coaching space. Visual identity needed to stand out without losing approachability.

  2. Mixed audience meant the brand had to flex tone across professional and consumer touchpoints.

  3. Future website + content. System had to scale.

Our approach.

  1. Identity that's confident but warm. Strong typography, restrained palette, considered marks.

  2. Built application pack across digital and print.

  3. System engineered for content-first growth.

The work.

Desktop view
Wright Coaching
Wright Coaching — desktop

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What we built.

  • Logo system + variants
  • Colour + typography
  • Application templates
  • Brand guidelines
  • Content-ready asset pack
  • Digital + print application

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